Month: January 2022

Automattic State of the word, an In-person event, live streamed to a virtual audience

This hybrid event paired a Blaze Producer and 2 NYC-based operators on-site at Automattic’s Manhattan office, with a Blaze Director and Project Manager back in Portland. CEO Matt Mullenweg presented a 90-minute keynote and Q&A to an in-person audience of 30, an online audience of thousands of peak concurrent viewers, and over 96,000 unique views across YouTube, Twitter and Facebook.

This production included:

• Pre-event testing and project planning
• Coordination with on-site AV team, 
• On-site production
• Live captioning to Youtube, Facebook, and Twitter
• Quick turn post production for immediate press release.

Hybrid Production including On-site, Studio Production, and Virtual Presenters

This event, in June of ’21, was one of our first to incorporate an on-site component since the start of the pandemic. While attendance was still remote, a small crew set up two socially distanced “stages” in the Northwest Permanente offices in Portland to allow the CEO and event emcee to present live, while a Blaze director brought in remote guests from across the country and ran the broadcast from Master Control at the Blaze Streaming Office. This hybrid production approach offers a balance of quality and flexibility for clients.

Convergence has traditionally been a multi-day, in-person customer conference that showcases new products and offers training for new offerings. For the second year, we produced a fully virtual event that included: 

• On track of live and recorded keynotes
• 70+ prerecorded session videos with live Q&A streamed on four concurrent live tracks. Four tracks of simulive session video playout
• Live panels with 3 – 6 presenters
• Two day live show was streamed to EMEA and Americas time zones.
• Post event video on demand edited and quickly hosted for viewer