Events are increasingly about demonstrating a return on investment. Creating video content and remote live audiences is a natural way to extend the value. What do you have when an event is over – a memory? Adding video production allows organizations to have a video asset that can be used for continued promotion, marketing, and education needs.
Live video allows you to double the investment of your event. By adding live video, you now have a physical AND virtual event to create value. Both event types have unique attributes that will capture the attention of a particular audience.
The virtual event allows you to reach anyone in the world without the investment of travel. It is a natural extension to the physical event. Your best audience will always be in the chairs, but your online audience shouldn’t be forgotten.
It’s a simple process to add livestreaming to your event (hire us!). Then it’s a matter of properly marketing the opportunity alongside your physical attendance option.