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Overflow Anywhere

Expanding Session Access at a Growing AI Conference in London

Introduction

As conventions and popular conferences continue to grow, organizers are seeing increased demand for high-interest sessions often pushing venues to their capacity limits. At a large AI conference in London, this growth created challenges around session access and attendee flow.

Blaze partnered with the event team to implement Overflow Anywhere, a solution designed to expand access to live sessions without adding space or operational complexity.

The Challenge

The conference featured a keynote, multiple breakout rooms, and an active expo floor. Many sessions reached capacity, forcing attendees to stand in hallways or miss sessions altogether.

Traditional overflow options would have required additional rooms, screens, staffing, and setup time resources the venue could not easily support.

The organizers needed a solution that:

  • Increased access to high-demand sessions
  • Improved attendee experience
  • Avoided additional infrastructure and cost

Overflow Anywhere at a Glance

  • Live Sessions on Personal Devices
  • QR-Code Access (No App)
  • Eliminates Physical Overflow Rooms
  • Scales With Attendance Growth

The Solution

Blaze deployed Overflow Anywhere across the keynote and seven breakout rooms.

Attendees scanned a QR code to:

  • Access live session video on their own devices
  • Watch from hallways, lounges, or shared spaces
  • Stay engaged without crowding session rooms

Overflow Anywhere used existing livestream workflows, eliminating the need for dedicated overflow rooms or additional AV infrastructure while ensuring attendees could continue watching sessions even when rooms reached capacity.

Why It Worked

Overflow Anywhere succeeded because it:
  • Used attendees’ personal devices
  • Required no special equipment or training
  • Integrated cleanly with existing production workflows
  • Scaled easily as attendance increased
The solution improved session access while simplifying operations for the event team.

Overflow Anywhere

Overflow Anywhere helps conferences expand access, improve flow, and reduce logistical pressure without adding rooms or complexity.
Talk with our team about Overflow Anywhere

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